How to deflate a valued word.

Am I the only one or have you noticed over the recent past, the casual and careless tossing around of a primary word of distinction? “Awesome!”

The word indicates something striking in presence or effect. It virtually takes your breath away, stops you in your tracks. It’s something substantial. And even these descriptors do not do it justice. The word is reserved for the very few encounters. And yet, it has become a catch-phrase. You’ve likely heard the abuse.

 

“Okay, I’ll pick you up at 5 tonight.”

“Awesome!”

 

“I have two Pepsi’s in the cooler.”

“That’s awesome.”

Best all age community in NJ

Really, are these mundane events deserving of being awesome?

And then you have that gut-wrenching phrase: “It’s awesome, dude.”

 

A word reserved for the most spectacular significance relegated to the ordinary, the unremarkable, the routine. Another loss of sensibility.

Summerfields Friendly Village: An experience of significance.

What makes an experience stunning is the creative thought that went into it. All it takes is one personal visit to Summerfields and you will immediately understand what cannot be fully conveyed in pictures and words in a website. And that is why you should call today and make an appointment.

255 Village Parkway, Williamstown, NJ 08094   856-885-1219

 

Posted in Goings On and tagged , , , , , , , .